Tom Lüthi with SITAG «on Fire»

Fantastic weather, breath-taking mountain scenery and world champion driving skills: SITAG AG‘s motorcycle tour with Moto2 racer Tom Lüthi under the motto «Tom on Fire» offered customers and employees a unique experience.

Already for many years Tom Lüthi has been brand ambassador for the office furniture manufacturer
SITAG AG from Sennwald. Beyond their shared passion for «hot seats», the racing driver and SITAG are united by their unconditional willingness to achieve top performance.

Unique pass tour
SITAG customers and employees already often had the opportunity to meet Tom Lüthi personally. On 25th June 2020 a group of 14 motorcycle fans had the unique opportunity to go on a special tour with Tom Lüthi. Under the motto «Tom on Fire», the participants started in Andermatt and crossed the three passes Furka, Grimsel and Susten, to end this special day at the starting point. In fantastic weather, the passionate motorcyclists experienced a memorable day in a relaxed atmosphere, with great conversations, personal photo shooting and autographs.

Race start on 19th July
Impressive for the participants was to see how safe, considerate and controlled Tom Lüthi steered his machine over the passes. During the «pit stops» they enjoyed not only the fine food and drink, but also the tips from Tom Lüthi and his stories from MotoGP. Tom Lüthi will soon return to the race track: Due to a tight schedule, 13 races will be held until November. The races planned so far will take  place exclusively in Europe, but the GPs of America, Argentina, Malaysia and Thailand have not yet been definitively cancelled, so there is even an option for four more races until December. 

About SITAG
The renowned Swiss office furniture manufacturer SITAG AG is offering high-quality, exclusive office furnishings for over five decades. The programme lines, which are ergonomically perfected, unctionally well-thought and processed in best craftsmanship cover all demands to equipment for office and management as well as conference and lounge areas. International design awards such as the Red Dot Design Award emphasise the innovative force and design competence of the Swiss manufacturer. The brand Sitag stands for lifestyle and crafting precision in best Swiss quality. Currently 125 employees are engaged at the company site in Sennwald and the Flagship Points in Bachenbuelach and Nyon (Switzerland). Sitag is a brand of the Nowy Styl Group. The Nowy Styl Group is one of Europe‘s leading manufacturers and suppliers of complete solutions for offices and public spaces.